RANI ROBINSON

photographer & director || creator of Triplicity by Craft || based in Knoxville

"Everyone has a story and in everyone’s story, you find a little bit of yourself"

Tells us about yourself! Where are you from? What do you do? Why do you do it? 
I’m originally from Washington, DC but I also grew up in Orlando, FL for about 10 years, then returned to Washington, DC, for college (Marymount University) and grad school (American University). I’ve made a career for myself in digital media, first at Discovery Communications as a photo editor, night shift video editor and then interactive producer – creating engaging content for the websites of TLC, Discovery Health and ultimately Travel Channel. I’m currently the Director of Convergence (shows) for Scripps Networks Interactive-owned HGTV.com, TravelChannel.com, DIYNetwork.com and GreatAmericanCountry.com.

I love movies and I love TV. Working with production companies, talent and the producers at the Network is thrilling. My first love was photography, and in a little way, I’m still working in that medium and art directing photography selection every chance I get!

What was it that drew you to 100cameras? 
I first stumbled upon 100cameras from the ONA bags website, a brand I’ve come to love over the past 2 years. When I discovered 100cameras, I was just in the middle of prepping my new lifestyle blog around my 3 passions of travel, photography and food. At the time, I really wanted to show, on the site, not just my passions but also organizations that shared in my same interest by giving back. I couldn’t believe my luck when I read 100cameras mission, saw the photographs and where the organization was working. I was floored and quickly started following every social platform. It felt too good to be true.

How has the power of storytelling impacted your life? 
Everyone has a story and in everyone’s story, you find a little bit of yourself. Perhaps it’s in my now formative years, or perhaps it’s becoming a mother of 3 (!!!) but I’ve become more comfortable “in my skin,” and in sharing my story to connect with others. I do this a lot on social media. I talk about my children, what I’m eating, where I’m traveling to and sometimes, why I’m traveling there and what it means to me. More people accept that honest nature and in return I’m accepting of them because they’re honest and real. Sometimes people are too real on social media (i.e. I don’t need to see your morning routine of brushing your teeth and what toothpaste you use, etc) but the ones that are authentic, with some, I’ve created “relationships,” where I follow them and support them in their journey (i.e. travel endeavors, photographer hopes and dreams, etc) and vice versa.

Tell us one fun fact about you... go! 
I’m very goofy. Ask anyone of my friends. I even laugh at myself during some ridiculous times.

What advice would you give to other artists and creatives that are hoping to live out their passions and change the world?
I would say that if you’re thinking about doing something, please take the necessary steps to get it done. There will never be a “perfect time.” Life happens and has a way of getting in the way. But the important thing is to begin. Once you’ve begun to live out your passion (even during a full time job) and take strides to change the world (however that looks), your excitement will grow and carry you the rest of the way.

What inspires you and your work? 
I’m inspired by my kids – seeing them get excited, makes me happy and that’s generally when my photographer side comes out. When I’m at a critically acclaimed or highly talked about new restaurant, I get inspired and overly excited. I still classify myself as a foodie. Are we still using that term? I also get inspired by my surroundings like the beach and being out in the wilderness, especially if there’s a body of water. I love water. It’s been said before, but it’s true – water is incredibly calming and soothing. With all of this inspiration, the writer and photographer in me quickly comes out and I can’t get to a computer fast enough to talk about and show my experiences.

Do you have a favorite 100cameras project or photo?
Yes! This one, which I included in the blog post I did on Travel Channel’s ROAM. When I first started taking pictures, one of my favorite things to do was to capture silhouettes. This beauty made me smile.

What are you passionate about?
I’m passionate about travel, food and photography. So passionate in fact, I decided to launch a blog around those 3 things: triplicitybycraft.com

If you could launch a 100cameras project anywhere in the world, where would it be and why?
Several places come to mind: Ghana, Kenya, Haiti and Knoxville, TN. I have a personal draw to Ghana and Kenya. My parents lived there before I was born and it’s a mission of mine to get there. Like so many countries in Africa, I know that the children of Ghana and Kenya have a need where 100cameras can be of service. I also mention Knoxville, TN, because that’s where I have lived for almost a year now. And not in plain sight but there is a striking contrast in the suburbs and city center of East Tennessee’s demographics and this is all within a 20 minute drive, if not less. I have seen and heard about children who can’t get to school, don’t’ have appropriate clothing to wear to school and/or can’t afford a school lunch.

What does being on the Board of Creatives mean to you?
It means everything! I’m excited and incredibly honored to officially have a “seat” at a table that I’ve been talking about since I first learned about 100cameras. What 100cameras is doing domestically and abroad is so right and so needed, since learning, I’ve done nothing but shout it from the rooftops. I’m very happy to use my voice and my blog triplicitybycraft.com as a small platform to officially keep on shouting.